Be-Athletes: The Human Edge in the AI Era
Our Barcelona campus became a meeting point for athletes, entrepreneurs, innovators, and members of the AI community for “Be-Athletes: The Human Edge in the AI Era”, as part of the AI SUMMIT BARCELONA 2026.
The session explored a question that is increasingly relevant as AI transforms the way we work, lead, and build businesses: what makes us uniquely human, and how can we strengthen these qualities to navigate a rapidly changing world?
From resilience and performing under pressure to adaptability, mindset, and collaboration, our speakers shared lessons from elite sport and their transition into the business world. A huge thank you to Barnabe Delarze, Alex Vandor, Francesca Fàbregas-Eceiza i Araki, and Siem Schoenaker, moderated by Katrina Logie, for bringing their experiences and perspectives to the conversation.
As an ecosystem partner of AI SUMMIT BARCELONA, we are proud to bring the AI conversation directly into our campus and connect our community with the people, ideas, and technologies shaping the future of business.
